Support awareness research


Future Dreams creates and supports breast health awareness programmes to encourage everyone to know their normal, check out changes and ultimately save lives

Being breast aware saves lives

Over 51 women have found early signs of breast cancer as a result of the Change and Check stickers Future Dreams has produced with ITV’s Lorraine Show and our ambassador Helen Addis, otherwise known as The Titty Gritty.  The stickers have been put in changing rooms across the country. They are also placed in thousands of online shopping deliveries to remind everyone to know the signs.


Future Dreams has also collaborated with Victoria’s Secret to create an awareness video, featuring friends of the charity spreading the important message – Know Your Normal.

We have many other collaborations in the pipeline to encourage everyone to be breast aware.

Let’s Nail Breast Cancer

Every October, Breast Cancer Awareness Month, Future Dreams invites nail technicians and beauty salons to help raise vital funds for our Let’s Nail Breast Cancer campaign. You can donate when you book with participating salons or pay for your treatment. All money raised will go directly towards breast cancer support, awareness and research.

Fighting breast cancer is a cause that has always united the nail industry. Let’s Nail Breast Cancer was founded by Louella Belle’s Lisa Crook in collaboration with Rene Lipsitz of RE:NEW beauty and Susan Gerrard of Gerrard International. Sadly Lisa and Rene passed away from breast cancer in 2017 and 2015 respectively.

Men paint it pink

In 2020 Future Dreams urged men across the country to sport a pink mani in October Breast Cancer Awareness Month. We asked husbands, boyfriends, sons, fathers, grandads, uncles, nephews and friends to get sponsored for wearing pink nail polish.

The idea went down a storm. We also wanted to create awareness that men can also be diagnosed with the disease.

Snooker player Ronnie O’Sullivan made headlines wearing pink nails as he competed in a major tournament and as well as boxers on a Channel 5 fight night.

We enlisted the help of top manicurist Robbie Tomkins, whose clients have included Kate Moss and Lily James, to style up our photoshoot with TV personality Calum Best, male breast cancer survivor Love Island winner Nathan Massey and The Apprentice and Celebrity Masterchef star Thomas Skinner and Adam Mckvay, whose wife Meg has been through breast cancer.

Now it’s your turn

You can help us to help those touched by breast cancer.

Claire diagnosed in 2016
Support awareness research

Donate to those touched by BREAST cancer

Sylvie and Danielle began Future Dreams with just £100. Since then we have raised over £6.5m. We couldn’t do any of this without you. Please donate, if we all act now we believe that by 2050 everyone who develops breast cancer will live.

Donate now