Since 2017, The Estée Lauder Companies has sponsored five fundraising events. These saw the organisations partner over International Women’s Day celebrations, a Speed Mentoring session and a host of lunches that raised vital funds for Future Dreams.
The Estée Lauder Companies has now made a £500,000 commitment to support our work to refurbish the site and provide essential support to those touched by breast cancer.
“We’re thrilled to partner with Future Dreams to open London’s only specialist breast cancer support centre. With one woman diagnosed with breast cancer every 10 minutes in the UK, it’s so important that emotional, physical and practical support is offered alongside the excellent medical treatment that the NHS provides.”
Anna Bartle, Vice President, The Estée Lauder Companies UK & Ireland’s Breast Cancer Campaign
“Future Dreams is a unique charity founded by two extraordinary women who refused to see breast cancer as an end and the support of The Estée Lauder Companies to help us create this beautiful place in their name has been incredible. The Estée Lauder family has dedicated itself to helping save lives and truly understands how every family touched by breast cancer feels. Watching my wife and mother-in-law cope with breast cancer diagnosis, and learning as a family to live without them, I am truly grateful for this very generous donation, that will help us transform the experiences of thousands of women and their loved ones.”
Spencer Leslie, Trustee, Future Dream
The Estée Lauder Companies’ Breast Cancer Campaign and its commitment to funding life-saving research into the disease is synonymous with the iconic pink ribbon.
Since 1992, when Evelyn H. Lauder co-created the pink ribbon and launched The Estée Lauder Companies’ Breast Cancer Campaign, The Estée Lauder Companies has been committed to supporting more than 60+ organisations across the globe. It has raised over £71.5 million ($99 million) to support global research, education and medical services, with a mission to create a breast cancer-free world.
Every year The Estée Lauder Companies Breast Cancer Campaign has featured the iconic Pink Ribbon during October Breast Cancer Awareness Month.
In 2021, the company’s campaign image featured layers of the pink ribbon, in support of everyone touched by breast cancer. Shades of pink, texture and designs intertwined to signify the diversity of the disease.
It really is something that can never be done by any one person; it has to be done by a group.
Evelyn H. Lauder
“It is a diverse disease, not a disease with a single story,” said Sue Fox, President of The Estée Lauder Companies UK & Ireland. “It is a disease that affects everyone, and our campaign will continue to address breast cancer disparities that exist for minority and other vulnerable groups, to help end breast cancer for all.”
In the UK, the company and its campaign have been great supporters of not only Future Dreams, but the creation of the Future Dreams House as somewhere all women can go to for help and advice. Anna Bartle, Vice President of Corporate Affairs, who leads the company’s Breast Cancer Campaign for the UK & Ireland, says:
“We are so proud to be supporting Future Dreams, and are committed to putting people at the heart of everything we do. Our vision for Future Dreams House is for it to be a place where Every Woman and Every Body can feel safe and included – providing a sense of community and support – and reflecting our belief in diversity and equity for everyone.”
The ambition of The Estée Lauder Companies UK & Ireland’s is to build upon reaching the under-represented communities, that are often disproportionally affected by breast cancer, and encourage everybody to regularly check their breasts and breast tissue.
Research commissioned by The Estée Lauder Companies UK & Ireland in 2020 revealed that one in five women only check for signs of breast cancer less than once a year and 10% had never checked their breasts for signs of cancer. The same research also found that only half (56%) of Black women check their breasts every month.
Whilst Black women are less likely to be diagnosed with breast cancer, they are more likely to develop aggressive, more advanced-stage breast cancer that is diagnosed at a young age and therefore are sadly more likely to die from the disease.
The Estée Lauder Companies has held Time to Unite virtual self-check events with Dr Zoe Williams in October 2020 and 2021.
The company will continue to address the barriers to self-checking, particularly amongst those communities who are feeling under-represented in current breast cancer discourse. Anna Bartle says:
“It is so important that we all work together to help those who feel isolated or alone. We must educate everybody from all communities about the importance of self-checking so breast cancer can be caught earlier to improve survival. Together, we can help create a breast cancer free world for all.”
Sylvie and Danielle began Future Dreams with just £100. Since then we have raised over £6.5m. We couldn’t do any of this without you. Please donate, if we all act now we believe that by 2050 everyone who develops breast cancer will live.